SEO report of adventureout.com

Adventure Out - California's Premiere Outdoor School & Guide ...

www.adventureout.com/

California's premiere outdoor school & guides specializing in surfing, wilderness survival, backpacking, rock climbing, mtn biking, & ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.adventureout.com/

Character length : 21

Title
Adventure Out - California's Premiere Outdoor School & Guide Service
Description
California's premiere outdoor school & guides specializing in surfing, wilderness survival, backpacking, rock climbing, mtn biking, & adventure retreats.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Adventure Out - California's Premiere Outdoor School & Guide Service
description: California's premiere outdoor school & guides specializing in surfing, wilderness survival, backpacking, rock climbing, mtn biking, & adventure retreats.
url: https://www.adventureout.com/
site_name: Adventure Out
image: https://www.adventureout.com/adventure/wp-content/uploads/2012/11/logo.png

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Adventure Out - California's Premiere Outdoor School & Guide Service

Character length : 77

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 11%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1011060
Heading structure in the source code
  • <H3> Menu
  • <H3> Activities
  • <H3> Explore
  • <H1> Choose Your Own Adventure
  • <H5> Surf
  • <H5> Survival
  • <H5> Rock Climb
  • <H5> Backpack
  • <H5> Mountain Bike
  • <H5> Medical
  • <H3> Why Choose Adventure Out?
  • <H3> Corporate Retreats
  • <H3> Gift Certificates
  • <H3> Follow Us On Instagram
  • <H3> Explore
  • <H3> Join Our Newsletter
  • <H3> Stay In Touch
  • <H3> Activities
Word cloud
  • adventure10
  • private5
  • gift5
  • survival4
  • rock4
  • certificates4
  • surf4
  • mountain4
  • corporate4
  • medical3
  • lessons3
  • programs3
  • wilderness3
  • activity3
  • calendar3
  • bike3
  • climb3
  • backpack3
  • today2
  • news2
  • announcements2
  • choose2
  • choosing2
  • experience2
  • pass2
  • environmental2
  • express2
  • explore2
  • training2
  • guide2
  • program2
  • affiliate2
  • locations2
  • info2
  • activities2
Keyword matrix
wordtitledescriptionsheading
adventure
private
gift
survival
rock
certificates
Two Word cloud
  • adventure out4
  • gift certificates2
  • private corporate2
  • rock climb2
  • climb backpack2
  • corporate programs2
Three Word cloud
  • backpack mountain bike2
  • private corporate programs2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
7.00
Flesch Reading Ease
52.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.70
Dale–Chall Readability
6.90
SMOG Index
9.10
Spache Readibility
5.00
Number of letters
1891
Number of words
341
Number of sentences
86
Average words per sentences
4
Number of syllables
607
Syllables in words
627
Average syllables in words
1.78
Number of words in first three syllables
91
Percentage of word / syllables
26.69
Words not in Dale-Chall easy-word list
144
Words not in Spache easy-word list
105

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
3,956 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
93
Number of source domains
15
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://www.adventureout.com/.. /jquery.js?ver=1.12.4
  • https://www.adventureout.com/.. /jquery-migrate.min.js?ver=1.4.1
  • https://www.adventureout.com/.. /wpgmza_data.js?ver=5.1.1
  • https://www.adventureout.com/.. /underscore.min.js?ver=1.8.3
  • https://www.adventureout.com/.. /backbone.min.js?ver=1.2.3
  • https://www.adventureout.com/.. /api-request.min.js?ver=5.1.1
  • https://www.adventureout.com/wp-includes/js/wp-api.min.js?ver=5.1.1
  • https://www.adventureout.com/.. /scripts.js?ver=5.1.1
  • https://www.google.com/.. /api.js?render=6LeKO4QUAAAAAMv-OpRzhSsZ7p...
  • https://www.adventureout.com/.. /instafeed.js?ver=1.0.0
  • https://www.adventureout.com/.. /bootstrap.js?ver=1.0.0
  • https://www.adventureout.com/.. /jquery.min.js?ver=5.1.1
  • https://www.adventureout.com/.. /owl.carousel.min.js?ver=5.1.1
  • https://www.adventureout.com/.. /script.js?ver=1.0.0
  • https://www.adventureout.com/.. /jquery.popupoverlay.js?ver=1.0.0
  • https://www.adventureout.com/.. /wp-embed.min.js?ver=5.1.1
List of render blocking css files
  • https://www.adventureout.com/.. /style.min.css?ver=5.1.1
  • https://www.adventureout.com/.. /styles.css?ver=5.1.1
  • https://www.adventureout.com/.. /owl.theme.css?ver=5.1.1
  • https://www.adventureout.com/.. /owl.carousel.css?ver=5.1.1
  • https://www.adventureout.com/.. /owl.theme.default.min.css?ver=5.1.1
  • https://www.adventureout.com/.. /bootstrap.css?ver=5.1.1
  • https://www.adventureout.com/.. /font-awesome.css?ver=5.1.1
  • https://fonts.googleapis.com/css?family=Roboto%3A400%2C300%2C700&ver=...
  • https://www.adventureout.com/.. /style.css?ver=5.1.1

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • https://www.adventureout.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.adventureout.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • https://www.adventureout.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • https://www.adventureout.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.6
  • https://www.adventureout.com/wp-content/themes/adventureout/js/instafeed.js?ver=1.0.0
  • https://www.adventureout.com/wp-content/themes/adventureout/js/bootstrap.js?ver=1.0.0
  • https://www.adventureout.com/wp-content/themes/adventureout/js/jquery.min.js?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/js/owl.carousel.js?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/js/script.js?ver=1.0.0
  • https://www.adventureout.com/wp-content/themes/adventureout/js/jquery.popupoverlay.js?ver=1.0.0
  • https://www.adventureout.com/wp-includes/js/wp-embed.min.js?ver=4.7.4
File size of all javascript files combined
1.04MB
Javascript minifying
You can save 653B (17% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • https://www.adventureout.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.6
  • https://www.adventureout.com/wp-content/themes/adventureout/css/owl.theme.css?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/css/owl.carousel.css?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/css/owl.theme.default.min.css?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/css/bootstrap.css?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/css/font-awesome.css?ver=4.7.4
  • https://www.adventureout.com/wp-content/themes/adventureout/style.css?ver=4.7.4
File size of all css files combined
389.44KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
58.05KB
Gzip compression
Error! By using Gzip you can save 480B (56% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
79
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://static.hotjar.com/c/hotjar-530094.js?sv=560 seconds
https://www.google.com/.. /api.js?render=6LeKO4QUAAAAAMv-OpRzhSsZ7p...5 minutes
https://www.google.com/.. /webworker.js?hl=en&v=v15559686297165 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /1036783826343774?v=2.8.47&r=stable20 minutes
https://www.googleadservices.com/pagead/conversion.js60 minutes
https://www.google-analytics.com/analytics.js2 hours
https://www.adventureout.com/wp-json/wp/v23 hours

 Speed test – Images

File size of all images combined
2.29MB
Image optimisation
You can save 78.3KB (48% compression) by optimising the images below:

 Traffic

Alexa
1864891

Main traffic sources

 Website security

IP
104.199.125.216
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : Menu, ( 0px from top )
  • H3 : Activities, ( 0px from top )
  • H3 : Explore, ( 0px from top )
  • H1 : Choose Your Own Adventure, ( 0px from top )
  • H5 : Surf, ( 244.5px from top )
  • H5 : Survival, ( 244.5px from top )
  • H5 : Rock Climb, ( 443.5px from top )
  • H5 : Backpack, ( 443.5px from top )
  • H5 : Mountain Bike, ( 642.5px from top )
  • H5 : Medical, ( 642.5px from top )
  • H3 : Why Choose Adventure Out?, ( 755px from top )

 Typos

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